About Us

Next level soft plastics

Our color changing reaction strike baits are made for helping you fine tune your fishing experience.  Super soft yet durable plastic formula gives the BEST action you could ask for out of a big saltwater bait, with minimum effort required to spring these baits to life. 

Next Level Customer Support

When you buy one of our products, you become part of a select group of anglers. Drop us a line to let us know how it works out for you. We love to hear the fish stories of our customers, and we are available to answer any questions or concerns you may have about our products. 

Who We Are

We  started Gravity Tackle with a 'fishermen first' mindset.  We fish soft plastics exclusively and can guarantee that no other saltwater plastic looks like, or moves as well as our baits do in the water.  

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